Children’s TV is one of the best performing genres when it comes to climate storytelling. According to albert’s data, 65% of children’s productions contained explicit or implicit references to climate compared to an average of 39% across other genres (albert Annual review 2022, p.62).
One show leading the way is Obki. An animated show from Sky Kids, Obki, a lovable ‘eco alien’ is on a mission to save planet Earth from climate change with his trusted time travel friend, The Orb.
The series aims to empower the next generation, demonstrating how small changes can add up to make a big difference. Through offering actionable solutions in a fun and easily digestible format, Obki ensures its important messages are delivered effectively and resonate with its young audience.
Obki was commissioned by Sky Kids as part of Sky’s commitment to use their content and channels to raise awareness of the climate crisis and inspire individuals with actions they can take to protect the planet.
We spoke to the creator of Obki, Amanda Evans, and Executive Producer, Emma Pemberton, about how the show’s effective climate content is crafted to fit within two-minute episodes.