Does your programme have non-verbal content that portrays sustainability?
It’s not about shoehorning climate change into every conversation. You can portray sustainability just through what’s in shot. Solar panels in backdrop, an electric car being charged, reusable products.
A report by the Behavioural Insights team in collaboration with Sky has found that 8 in 10 support the idea of broadcasters nudging green choices through content and 1 in 3 say TV has inspired them to make changes.
The Power of TV: Nudging Viewers to Decarbonise their Lifestyles
Privacy & Cookies Policy
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.