A creative guide to putting the planet into programme editorial.
A practical guide for everyone working in TV and film production
There are two ways you can embed sustainability into your content. You can raise the issues in a way that inspires your audiences to take action. Or you can normalise sustainable behaviours on screen.
Here are the positive actions and environmental issues that you could include. It’s up to you which method you choose and which topics you cover.
Here are the latest environmental trends to fuel your stories. Tap into the drama and conflict, the interesting characters and the unlikely heroes and put the environmental reality onto screen.
Raise the issues
Here are the mindsets, behaviours and actions the public need to take to make a more sustainable future possible. Show and normalise these through your content and positively shape society’s response to climate change.
Explore the actions